Chelmsford Events Business pivots their Pop Ups in Coronavirus Restructure

JournoLink is providing a free coronavirus service for businesses looking to share how they are coping with the coronavirus with relevant journalists:

Rachael Giordani from Pioppo

The retail and event industries have been heavily impacted by the Covid-19 outbreak. Overnight, 100% of our business was cancelled and it’s had a massive impact on our Company.

To address these unprecedented challenges, we’ve had to think on our feet and quickly adapt to the changes in front of us. By pivoting our business during this crisis and launching PIOPPO-Works, means that we can re-employ our loyal team and support many out of work sub-contractors.

Pioppo-Works allows us to play our part in supporting the community too, and as people adjust to working from home.

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